Friday, 9 November 2012

Official Launch Of The Kardashian Kollection At Dorothy Perkins (PHOTOS)

They’ve taken L.A., New York, and Miami, and now The Kardashian sisters are taking London by storm, with the launch of their new fashion line for Britain’s high-street clothing chain Dorothy Perkins. Kim and Kourtney left sunny Miami behind, arriving in London earlier this week to promote the aptly named Kardashian Kollection — but they didn’t leave their great style behind.

The posh pair made a chic appearance at an event to celebrate the launch of their clothing line on Thursday. Though she wasn’t able to join her co-designers for the launch, Khloe Kardashian will join Kourtney and Kim in London on Saturday to meet fans at a promotional event at the Westfield shopping center in West London.

Having built a successful fashion and beauty empire in the U.S., the business-savvy sisters have their sights set on dressing their curvy fans across the pond. Calling herself an “ambassador for Britain’s curvy women,” Kim told the UK Sun that the trio designed the collection for Britain’s curvy girls.
“We embrace our body shape and body type and want to make clothes for women who have a more realistic body,”

Kardashian said of the 100-piece collection, which includes plenty of body-conscious dresses and lace-adorned blouses that you could easily imagine the famously curvy sisters wearing. She added that;
“We are like a brand for our fans – we see what our fans are asking us for from our blogs and Facebook and Twitter. That gives us the ability to communicate so directly and we see they are really loving the brand and the line being made for curvy girls,”.

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